
Increase Your Chance of Success Through Lean Startup
Business Model Canvass for the Lean Startup.
Lean startup is a method for developing a business model that focuses on the customer first. In this TechShop, you will learn lean startup basics through a tool called the Business Model Canvas. This visual chart presents nine essential business model building blocks with a strong emphasis on ensuring you have a product that customers want and will actually pay for. You will also learn about customer discovery, an open-ended customer interview technique used to inform your Business Model Canvas, and ultimately help you reduce the risk of bringing your idea to market.